digital commerce group

We build brands.
We own the numbers_

One Dollar operates a portfolio of direct-to-consumer brands across e-commerce, nutraceuticals and digital products — all running on one proprietary engine of tracking, paid media and SEO. Skin in every game we play.

see_portfolio → how_it_works
7
brands in operation
R$120M+
annual GMV across portfolio
4
market segments
100%
in-house traffic & tracking
/portfolio

Four segments, one engine_

We don't disclose brand names — our edge lives in the operation, not the label. What we can show: the segments we compete in and the numbers we hold.

013 brands

e-commerce_

Direct-to-consumer stores with owned funnels — from product page to post-purchase, everything instrumented and margin-driven.

dtc · owned checkout · subscriptions
022 brands

nutraceuticals_

Supplement offers built on compliance-safe funnels, recurring revenue and creative volume that keeps CAC under control.

recurring · compliance-first · retention
031 brand

digital_products_

Info products and online courses with automated launch funnels — evergreen acquisition instead of launch-and-pray.

evergreen funnels · communities
041 brand

apps_&_software_

Consumer subscription products where tracking is the moat: cohort-level LTV drives every acquisition decision.

subscriptions · cohort ltv · b2c
/engine

The same machine
behind every brand_

Every launch plugs into infrastructure we already own. No agencies, no black boxes — the whole stack is in-house and battle-tested across segments.

01
tracking_
Server-side attribution and a unified data warehouse — every brand sees true CAC, LTV and margin per SKU.
02
paid_media_
In-house media buying on Meta, Google and TikTok, fed by first-party signals. Creative testing runs daily.
03
seo_
Organic acquisition as a compounding asset — content ops and technical SEO shared across the portfolio.
04
launch_playbook_
Validated offer → instrumented funnel → scale. Each new brand ships faster than the last.
/results

Receipts, not promises_

nutraceuticals
4.2x ROAS
Recurring offer scaled from zero to five-digit daily spend in 90 days, profitable from week three.
e-commerce
+68% LTV
Post-purchase flows and subscription push lifted customer lifetime value across the flagship store.
digital products
11k sales/mo
Evergreen funnel replaced launch cycles — steady daily volume with fully attributed acquisition.
/partner_with_us

Have a product that deserves this engine?_

We partner with founders, acquire promising offers and co-launch new brands. If you have a product, an audience or an offer with proven demand — let's run the numbers together.

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